Push vs Pull Marketing

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Push vs Pull…that’s what we’re talking about today!

Don’t worry if you have no idea what I’m talking about.  I’m going to explain both of them and revealing why one of them is more profitable than the other in the home-based business niche.

Let’s first dive into Push Marketing…

This is the kind of marketing a lot of new network marketers are practicing.  This kind of marketing is pretty much just how it sounds.  Marketers are pushing their product and opportunity on people and hoping people will sign up and join their business.

You see a lot of Big Companies doing this as well.   They have commercials, Billboards, and magazine ads.  This kind of push marketing is everywhere.  BUY, BUY, BUY.  They are pushing you to buy their product.

Big Companies and network marketers are basically shouting from the rooftops to buy their products…whoever yells louder, gets the sale!

You see this all over social media with people constantly posting images and links about their products and services.

Push Marketing works well for big companies because have a huge marketing budget and there are not millions of them promoting the same thing.

For network marketers it’s different.  You have to separate yourself and make yourself stand out!

I’m willing to bet if you are a network marketer doing this kind of push marketing…you are not getting the results you want.  This is actually pushing people away from you.

Usually people that market this way…

  •  lack the knowledge
  • They were trained the wrong way by their network marketing company
  • They don’t care to invest into their education and their business
  • They don’t know, what they don’t know.

To have Fire Your Boss Income, we basically need to erase this style from our brains.

We need to rewire it with Pull Marketing!

Pull Marketing is all about getting people to Know, Like, and Trust you.  We do this by building a Loyal Following and Audience.

There will be people that will connect with you and will be drawn to you and eventually Buy From You!

How do we do this?

We do this by building your Brand and by being a person of Value.

We need to stand out from the crowd.

We need to be the Go-To Person

We need to become the expert.

You get paid for the value you bring to the marketplace, not for the time it spent to post product and opportunity  pictures all over the internet.

The Push Marketing is an easier course to take.  It doesn’t take skill or knowledge, it just takes time.  But to become a person of value, you have to invest in YOU!

Jim Rohn will explain Value in the Marketplace to ya…

 

Start investing in your knowledge.  Share this knowledge with your audience.  This is what will attract people to you!  This is all part of Pull Marketing.  You will become the Hunted, not the Hunter.  This is also known as Attraction Marketing.

Are you ready to start becoming a professional online marketer and be seen as a Leader?

Check this out…

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About Somer Nelson

Hi my name is Somer Nelson. Adventurer-in-Chief at RockStarMama LLC I have a passion driven business and a passion for helping people. I am an internet marketer and I help home-based business owners build and monetize their business online! I'm always looking for the next adventure and I love my wine and coffee! I look forward to guiding you on your entrepreneurial journey!

2 Comments

  1. I love this article Somer! It is so true in the network marketing niche you have to find a way to attract others to you and make them want to stay. Great article!!
    Myndee Aubrey recently posted…Solo Ads: Why are they important for Affiliate Marketing?My Profile

    • Thanks Myndee…appreciate your feedback. We have to let our freaky flag fly!

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