3 Things That Stop Home-Based Business Owners From Building a Brand Online

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Did you know  building a brand is the best way to create Authority, Value, and to build a loyal audience!

If you are in network marketing and you still don’t know why you need a brand go check out this blog post HERE…then come back when you are clear as to WHY you need a brand.

A great book that I absolutely love about this is Crush It by Gary Vanynerchuk.  I highly recommend ya reading this!


Here are the 3 things that keep home-based business owners from building a brand

  1. Ya don’t know, what ya don’t know.

Most people I come across when talking to people online have no idea what I’m talking about when I tell them about branding and have no idea how to build their brand.  

Which is fine.  

I didn’t know either,  but I didn’t let that stop me.

That’s not the case with a lot  people though.  Most people have the mentality of…”I don’t know how to do that, so I just won’t do it.”

That mentality if “I don’t know how” ain’t gonna to cut it.

If you don’t know how to do something.  You got go searching for answers like I did.

I went to google and YouTube and came across a video that spoke to me.  It gave me the answers I was looking for.

I found a branding expert!

I bought a course and now I have a Brand!!!

Do not let the excuse of “Ya don’t know how” get in your way.

You got this!


2. It’s too Techie

If you are looking to have an online business, there are certain  skills you need to learn.  You don’t need to know everything about everything but some techie stuff will be involved.

If copying and pasting product and opportunity images all over social media was how online marketing worked, we would all be rich!  But it doesn’t.  

Ya need skills.

When I first started online, I knew how to turn on the computer and make a fb post and that was about it.

I learned as I went and outsourced it if I didn’t want to learn it.

 For example this blog.  I didn’t build it.  I don’t know code and don’t care to learn it.  I had a friend build it and I learned the basics of posting and building pages.

That’s what I do with everything.  If I don’t want to spend my time doing certain tasks, I outsource.

Easy Peasy!

3. You don’t know how to bring Value to the Marketplace.

This is a biggie.

Branding is about leading with YOU and not your product and opportunity.  It’s about bringing value to the marketplace.

Help enough people get what they want, you get what you want!

You have value…I promise.

First you need to know who your target market is and what interests them.

Are they struggling with something?

What are their pains?

What kinds of things are you learning that would help them?

Learn, Do, Teach.

That’s how bringing value to the marketplace works.

As we are learning new things and implementing them into our business we should never run out of content ideas.  If what you learned, helped you, I’m sure it will help someone else out too!  You become the expert when you teach something to someone.

That’s where the magic happens!

Make a blog post, make a quick video, write a fb update, create a meme.

Creating valuable content for the marketplace will build your brand and following.  

Everything I teach, I have done and implemented into my business.  

I didn’t make any of this stuff up.  

I learned from someone else, implemented it, and now I’m teaching you in my own words.

How easy is that?!

If I can do this…so can you!



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This system has all the tools and training you’ll need to build your Brand Online!

The best part though…

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About Somer Nelson

Hi my name is Somer Nelson. Adventurer-in-Chief at RockStarMama LLC I have a passion driven business and a passion for helping people. I am an internet marketer and I help home-based business owners build and monetize their business online! I'm always looking for the next adventure and I love my wine and coffee! I look forward to guiding you on your entrepreneurial journey!